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Workshops will take place Wednesday morning. There will be two rounds, so you can attend both workshops. Presentations are subject to change.
Wednesday, March 1
TECHNOLOGY CHANGES FOR 2023
To comply with FMCSA regulations and to provide a better experience for all involved with interstate moves, our information technology team has worked hard to turn around several projects recently. In this workshop, corporate staff will show updates to the Mobile Driver SmartScreen, the updated Electronic Inventory, and the new Bill of Lading and discuss how to adopt the technology. Attend so you can be a resource to your drivers and let your customers know what to expect.
The older adult demographic offers huge gains for our network, which is why Wheaton | Bekins has been closely involved with the National Association of Senior Move Managers (NASMM) for so long. To offer better service to older adult customers and to attract the demographic, the van line created Silver Certification, endorsed by NASMM, and giving our agents an edge over the competition. This workshop will give you a better understanding of this target market, NASMM and what it’s like to work with Senior Move Managers and the senior population.
Business seminar sessions will take place Wednesday afternoon and throughout the day Thursday. Below is a preview of the topics you can look forward to this year.
Wednesday, March 1
ECONOMIST'S OUTLOOK: GUEST SPEAKER DR. ELLIOT EISENBERGUnderstanding how the economy has been affecting the household goods industry -- and getting an inside look at trends for the upcoming year -- is key for our network to meet challenges and exceed expectations in the year ahead. Returning to our event for a second year in a row, Dr. Elliot Eisenberg is an internationally acclaimed economist and public speaker and a former Senior Economist with the National Association of Home Builders in Washington, D.C.
The economist is a frequent speaker on topics including economic forecasts, economic impact of industries such as home building and tourism, consequences of government regulation, strategic business development and other current economic issues. He kept the 2022 audience laughing and interested in economic charts, which tells you a lot about him as a speaker. You won’t want to miss this keynote!
Thursday, March 2
REALTOR NETWORKING PANEL
How do real estate agents see the industry in 2023? In an industry like household goods with such a high level of jobs coming through referrals, it’s important to be intentional when it comes to real estate agent partnerships. A ton of Wheaton | Bekins network do a great job of attracting these partners and offering them value; in this roundtable, Regional Sales Directors and agents will discuss the state of the economy and real estate, referral programs, the symbiotic relationship between the parties, and how service success plays a huge role in such a partnership. They’ll also touch on creating contracts and how to use your advertising co-op funds toward this goal.
INTRODUCING OLDER ADULT REFERRAL SOURCES
The van line introduced its targeting of the older adult market through its Silver Certification program and is doubling down on that prioritization through the underwriting partnership with Legacy List with Matt Paxton on Public Television. Matt will share insights about senior move managers and the National Association of Senior Move Managers (NASMM) and offer agents ideas for sourcing older adult leads.
ENSURING SALES AND OPERATIONS ARE ON PARALLEL PATHS
Many discussions of hauling and development have taken place in the past year – not arguably one of the most important topics in a time of declining capacity. This session strives to provide tips, tricks and best practices for sales organizations and operations (both at the van line and your local agencies) to maximize sales and ensure good service. How can we work together to make the sale?
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